Marketing

the importance of building an online presence blog post

The Importance of Building an Online Presence

After browsing Linkedin a few weeks ago, I found a few articles written by Brent Pohlman, the Marketing Director for Midwest Laboratories, Inc., and found myself intrigued with the articles he had published. The articles covered a variety of topics, from marketing to customer service, and were written in a fashion that was easy to read and relate to. I …

Crowdsourcing Your Social Media Advertising

I am a firm proponent of leveraging social media to spread your message.  Why?  Because I believe that crowdsourcing is the easiest and most inexpensive way to spread your message or campaign. There are many ways to do this, but this post will focus on using a promotional giveaway. As I touched on in a previous post, we just recently finished …

Running a Facebook Timeline Contest

Looking to drive traffic to your Facebook page?  Increasing the following on your page will increase your company’s visibility, many times leading to increased sales, credibility, and awareness. In today’s post, we’re going to cover the basics of running a successful Facebook Timeline contest or promotion.There are many ways to run a contest, from “Like” contests to photo contests.  For …

the importance of building an online presence blog post

The Power of the Ad Agency

In an age where the Internet reigns, advertising agencies are at their prime. Sharing material has never been easier, and unlimited information is just a click away.  A massive amount of people around the world involve themselves in media every day, and advertising agencies are taking full advantage of this.  According to Statisticbrain.com, the ad agency industry raked in total …

Establishing an Online Presence for your Business

In the age in which we currently live, it is vital for a business to have an established online presence in order to survive.  The online landscape is the first point of contact for many customers looking to a business to fulfill a need.  Having an established presence online provides the potential customer with information about the business and its …